Analyzing The Impact Of Severe Storms On Consumer Behavior In Texas

Many Texans are still recovering from the historic devastation that brutal winter storms unleashed across the state in mid-February. Millions lost power and/or access to running water in their homes, while others spent hours searching for food as shelves emptied and weather conditions led to food supply chain problems. Understanding where people go in

By |2021-03-30T08:58:06-04:00March 30th, 2021|Categories: Culture, Operations, Public|0 Comments

With a Fresh $150 Million in Hand, ZocDoc Seizing the Moment

Earlier this week we learned that Zocdoc, a health tech company founded 14 years ago (yes, 14 years), has raised $150 million in private equity money from Francisco Partners. Over 14 years and 10 rounds, ZocDoc has raised more than $375 million. That is a long road. For this company, like others, the pandemic has been a

By |2021-03-02T09:12:32-05:00March 2nd, 2021|Categories: Operations, Small Business, Technology|0 Comments

A Customer-Centric Strategy to Lead Generation

Are you enabling your clients to be more customer-centric? Though most businesses would nod and say ‘yes’ the truth is only 14% of marketers can confidently say their company really focuses on customer-centricity. Placing the customer at the core of the business can help your clients build loyalty, fuel retention, and pave the way for sustained

By |2021-02-23T09:26:12-05:00February 23rd, 2021|Categories: Marketing, Operations, Small Business|0 Comments

Salesforce Deal Completes a ‘Hat Trick’ for Slack

Late yesterday, news broke of a definitive agreement for Salesforce to buy Slack in a nearly $28 billion transaction. When it closes, the deal will deliver Slack shareholders a nearly 55% premium over where the stock has been hovering over the last year. Hats off to Slack for building a business worth more than $27 billion. And

By |2020-12-08T21:32:22-05:00December 8th, 2020|Categories: Operations, Uncategorized|Tags: , , |0 Comments

Benchmarking the Lasting Impact of COVID-Era Transformation

Localogy’s fourth wave of its 2020 Modern Commerce Monitor™ spotlights the current impact and continued transformation driven by COVID. Highlights from the report reveal 55% of businesses still have employees working remotely and to support that sustained, remote workforce, there has been an incredible increase in technology investment since the last wave released in

By |2020-11-24T12:06:02-05:00November 24th, 2020|Categories: Operations, Podcast, Small Business|Tags: , |0 Comments

Google Joins the Project Management Fray

This is the latest in Localogy’s Skate To Where the Puck is Going series. Running semi-weekly, it examines the moves and motivations of tech giants as leading indicators for where markets are moving. Check out the entire series here, and its origin here.  One core area that Localogy closely tracks is SaaS tools that help SMBs run their

By |2020-10-09T10:11:19-04:00October 9th, 2020|Categories: Operations, Small Business|Tags: , , |0 Comments

Local Industry Weighs in on the Pros and Cons of Remote Work

We’ve recently been having conversations about remote work with leaders across the Localogy ecosystem. We’ve talked about how the sudden shift to work from home has impacted their businesses, and what they believe will be the longer-term impacts of this sudden shift away from an office-based workplace. A few core notions emerged from these conversations.

By |2020-09-18T10:40:41-04:00September 18th, 2020|Categories: Culture, Operations, Small Business, Work from Home|Tags: , |0 Comments

The What, Why and How of Google/Apple’s Contact Tracing App

This is the latest in Localogy’s Skate To Where the Puck is Going series. Running semi-weekly, it examines the moves and motivations of tech giants as leading indicators for where markets are moving. Check out the entire series here, and its origin here.  By now, you’ve likely heard about Apple and Google’s contact tracing collaboration. It’s historic in

By |2020-07-10T13:35:00-04:00June 5th, 2020|Categories: Operations|Tags: , , |0 Comments

Facebook Accelerates Path to Direct Commerce

This is the latest in Localogy’s Skate To Where the Puck is Going series. Running semi-weekly, it examines the moves and motivations of tech giants as leading indicators for where markets are moving. Check out the entire series here, and its origin here.  For the past decade, Facebook has been on a slow & steady path towards facilitating

By |2020-07-10T11:26:12-04:00June 5th, 2020|Categories: Operations, Social Media|Tags: , , |0 Comments

Pinterest Accelerates Path to Direct Commerce

This is the latest in Localogy’s Skate To Where the Puck is Going series. Running semi-weekly, it examines the moves and motivations of tech giants as leading indicators for where markets are moving. Check out the entire series here, and its origin here.  Pinterest has always been advantaged by context and user intent. By cultivating quasi-shopping and product

By |2020-07-10T13:38:53-04:00June 5th, 2020|Categories: Operations|Tags: , , |0 Comments
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